Search Engine Optimisation
SEO and SEM strategy
Can potential customers locate your current website easily? Do they even know that your website exists? Although an attractive website and good quality information are crucial, only a good strategy will allow you to reach every customer who could be interested in your product. With a well developed optimization strategy not only will the contents of your web site be more relevant and attractive for the users, but also it will make your website more accessible for the search engines and their crawling and indexing programs, which will translate into more customers landing to your website and consequently more sales. In Control+Producciones we know very well how important is to achieve these goals to increase the benefits of your business and thus we use the most recent keywords analysis tools, competitive strategy analysis and efficient monitoring mechanism to optimaze your website in the two different different ways: SEO (search engine optimization) and SEM (search engine marketing).
Search Engine Optimize, are the activities we develop for making our website attractive, affecting the visibility of a website in a search engine's "natural" or un-paid ("organic") search results.
Our Search Engine Optimisation includes following services:
- On Page Optimisation
- Off Page Optimisation
- Link Building
- Web Analytics
Paid search marketing is the process of gaining traffic by purchasing ads on search engines. Ads are sold on a CPC (cost-per-click) or PPC (pay-per-click) basis.
Our Search Engine Marketing includes following services:
- Pay-per-click campaigns
- Content creation and optimization
- Banner Ads
- Classified advertising